Lead Brand Designer
Do you want to join one of the fastest-growing molecular diagnostics startups and develop products that can affect the lives of millions?
BillionToOne (Y Combinator S17), ranked at the top 5% of Y Combinator companies with $200M+ in funding from prominent VC firms, has developed a DNA molecular counter that increases the cell-free DNA diagnostics resolution by over 1,000 fold. BillionToOne's first product, UNITY™ is the first and only prenatal screen that directly assesses the baby's risk for common and severe inherited disorders such as cystic fibrosis, spinal muscular atrophy (SMA), and hemoglobinopathies from a single tube of blood from the pregnant mother.
We are looking for a Lead Brand Designer to play a critical role in determining how the corporate and product brands are represented and evolve as the BillionToOne grows. We currently have UNITY Screen, a non-invasive prenatal test that is commercially available to all pregnant patients. Our Northstar liquid biopsy products are currently in research use and will launch commercially in early 2023. The Lead Brand Designer will initially focus on taking the UNITY Screen brand to the next level. The Lead Brand Designer is a remote position and will report to the Director of Brand Marketing.
Responsibilities:
- Serve as the primary brand design lead for all patient, healthcare provider, and insurance company marketing materials and digital marketing assets.
- Participate actively in the artistic conception and execution of all pitch presentations, videos, campaign emails and landing pages, social media posts and ads, and internal materials related to talent development and engagement.
- Provide artistic direction to external collaborators such as agencies and contractors.
- Maintain primary responsibility for ensuring the corporate brand identity is cohesive.
- Manage creative assets library and naming convention system for documents.
- Senior level designer responsible for executing against a defined brand visual identity, guidelines, and assets to help build awareness and engagement through world-class, cohesive brand experiences.
- Execute core asset plan for scaling brand look & feel and ensure cohesiveness and usability across content and touch points.
- Project manage rollout of brand assets, organize all source files, upload documents to various online portals, lead internal team and executive review cycles.
- Partner with marketing team members to develop and lead creative review, and governance through internal communications and art direction.
- Elevate highest profile customer brand experiences through visual brand content design.
- Support the visual design of brand-level content across multiple platforms and applications for brand initiatives.
- Create engaging and exciting web based graphics, plan and design interactions and animations to excite, educate, and engage our users.
- Influence and help evolve our design systems to always be modern & cutting edge.
Requirements:
- 5+ years of conference and events management experience
- Bachelor's degree in Marketing, Communications, Broadcast/Journalism, or a related discipline.
- Experience planning events for healthcare/biotech/pharma/diagnostics companies
- Advanced organizational and project management skills with the ability to handle multiple assignments
- Extensive understanding and application of event planning principles, concepts, practices and industry standards
- Outstanding verbal, written and presentation skills
- Highly collaborative, as they will be supporting various internal customers and getting buy-in from key stakeholders
- Passion for creating a friendly, easy, and pleasant experience for all customers
- Enjoys working in a fast-paced environment.
- Ability to travel for key conferences and events (up to 25%).
Benefits:
- Competitive pay
- Generous equity package
- Suite of benefit plans; employee premiums paid 90% of Gold PPO plan
- Paid Medical, Pregnancy, Parental and Family Leaves
- Retirement savings program with 4% Company matching
- Free daily on-site lunches provided from top eateries
- Latest and greatest hardware (laptop, lab equipment, facilities)
- Free on-site EV charging (compatible with all EVs, including Tesla)
- Working with a team of 'rockstars' who bring out the best in everyone
- The ability to indirectly or directly change the lives of hundreds of thousand patients
- Open, transparent culture that includes weekly Town Hall meetings
BillionToOne is an equal opportunity employer. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.